Tuesday, February 10, 2009

Blog promotion basics

<meta equiv="CONTENT-TYPE" content="text/html; charset=utf-8">

Here goes some most important and basic things for your blog promotion. These should be on your blog or with your blog to make the traffic continuously flowing to your blog.

  1. Keywords: Set your keywords first. Keywords plays a major role in recognition of blog Highlight your keywords by using bold and header tags around them. This makes them looking more important to search engine crawlers.

  2. RSS feeds : Generate RSS feed of your blog and make them available to visitors of your page by adding tool on your blog page. You can use feedburner for this purpose or inbuilt tools of blog. It will automatically generate feeds and make the thing easily available to you. For more details check this post on feedburner.

  3. Keep stats: Add some tool for checking the stats of your blog like daily visitors, geographical visits, bounce rate etc. You can use google analytics which is a too good tool for keeping stats or any other tool like statcounter etc. For adding google analytics in blogger account you can check this post.

  4. Bookmarking : Social bookmarking help you a lot in generateing traffic and getting lot of regular visitors. So add a bookmarking tool on your blog . This is already available on some blog service or you can use addthis tool for this. It is easy to add in your blog. For more help read this post about how to add bookmarking button?

  5. Email subscription : Some of your visitors would like to keep themselves updated with your posts. For them, you can add a email subscription tool or widget on your blog. This you can get by feedblitz and can add it very easily.

  6. Label cloud: Tags or label cloud is much important in showing up what are most highlighted ones in your posts. This attracts visitors to read your more posts. You can add this easily from in built features of blogger. This post can help you to add one on your blog

  7. Post density : The most important things that can make your blog popular is regular posts. Always post at least 2-3 post in a week. This is much important when you have started a new blog. Later you can continue with less posts but in starting it is must.

  8. Post Content: Have you read ever that Content is King. Its is damn right. You have to write but not like anything. Keep things on a track. Don't post out of your blog topic. This will distract your visitors. Always write a good content, you can read here more about how to write good content?

So these are the things which can help you to make your blog more popular. And as you people know, only popularity can bring you money and more money. And next post i will tell you more about promoting your blog.

Sunday, February 1, 2009

Search engine friendly URLs

My friends, this time I will continue with the same things that I started in my last post i.e e Engine Friendly URLs. Last time it was all about difference in static and dynamic URLs. So have a take on something more this time.

So as you people know keywords tells people and search engines about what your web page is? Similarly key phrases tells people what is specifically on your page. So instead of using keywords in your page URL ,use key phrases as more descriptive one. Have you ever checked URLs of blogger posts? Aren't they much more descriptive and informative.

Lets take a example of a website having page for fast link building and the inner page with fast resiprocal link building tips.The URl of page will be like this ,if you are using keyword only

http://www.mypage.com/link-building/resiprocal.html

And you use keyphrase than it will be like

http://www.mypage.com/link-building-basics/fast-resiprocal-link-building-tips.html

So which one is more informative and attractive? Obviously second one. It not only helps better search engine indexing but also let the search engine user know more about your page. But keep the basic rule in mind always, content should be relevant to the things your are writing in your URL.

Tip of the day : Always use hyphens (-) instead of underscores (_)in your URL.

Tuesday, January 27, 2009

Promotion by URLs

As you have already read about keywords in my previous post, this time i am going to discuss about directing keywords through URLs. URLs should be static always. Static here doesn't means that there should come .html or .htm after every page's URL. It simply means that the URL should contain typically understandable format of words.

Usually if your site is using a dynamic code, than the Url for a category of black colour cars having Audi model, will generate like

http://www.somesite.com/index.php?cPath=32&osCsid=1c2a1fb557c5b04

http://www.somesite.com/itemcat.asp?cid=product%20category

So its recommended to use url like

http://www.somesite.com/black-colour-car/audi-2008-version.html
http://www.somesite.com/black-colour-car/audi-2008-version.asp
http://www.somesite.com/black-colour-car/audi-2008-version.php

Changing dynamic URL's in static ones is easily possible by Url redirecting scripts and server side changes. Your developer can make it easily or you can find out help, on internet easily.

Now the most important things, as you have decided keywords ,you should keep your filenames as your keywords are. It helps the search engine crawlers to keep the track of your page easily and becomes very much useful for indexing. This way simply promotes your website keywords.